From the big picture to the nitty-gritty details, Embed breaks it down.
Embedded banking refers to incorporating traditional banking tools—such as debit cards and checking accounts—into non-financial platforms like a marketplace or retailer. Once integrated, it can create immense value for your business and its customers. A non-financial company can get these services from banking as a service (BaaS) provider.
The idea of embedded finance is rooted in the fact that finance is closely associated with the products and services that are a part of our daily lives. It aims to make financial transactions more fluid. The resulting economic system will be able to adapt more easily to the ever-changing social and economic norms.